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Notes from the team on what works in short-form video on Instagram, TikTok and YouTube, and what is new in .

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  • Insights in evai: the posts from similar accounts that beat their normal this week, what they share and why one broke outInsights in evai: the posts from similar accounts that beat their normal this week, what they share and why one broke out

    OpusClip, Submagic, Exolyt and evai compared: which tool for which job

    What OpusClip, Submagic, Exolyt and evai each have, in one table with every feature, what each costs and a ranking by job.

    12 November 2026 · Will Kann · 5 min read

  • The Clips tool in evai: add a video, choose how many clips and the format, and startThe Clips tool in evai: add a video, choose how many clips and the format, and start

    evai vs OpusClip: AI clipping compared

    evai and OpusClip both cut a long video into short clips with subtitles. What each one includes, what it costs and when to pick which.

    12 November 2026 · Will Kann · 5 min read

  • Subtitle magic in evai: pick one of the subtitle looks, the format and the positionSubtitle magic in evai: pick one of the subtitle looks, the format and the position

    evai vs Submagic: subtitles compared

    Subtitles, hooks and framing in evai next to Submagic: the styles, what is included, what a video costs and which one fits you.

    12 November 2026 · Will Kann · 5 min read

  • Discovery in evai: this week's videos from the accounts you follow, each with how far it beat its normalDiscovery in evai: this week's videos from the accounts you follow, each with how far it beat its normal

    evai vs Exolyt: research for short video compared

    Exolyt is TikTok analytics for marketing teams. evai measures Instagram, TikTok and YouTube and helps you make the video. Plans, prices and when to pick which.

    12 November 2026 · Will Kann · 4 min read

  • The Clips tool in evai, with the price in credits shown before you startThe Clips tool in evai, with the price in credits shown before you start

    evai pricing explained: plans, credits and what a video costs

    The evai plans, what a credit is worth and what clipping, subtitles and posting cost, with a worked example.

    12 November 2026 · Will Kann · 4 min read

  • The evai home screen: today's posts, what evai is working on and what is breaking out in your nicheThe evai home screen: today's posts, what evai is working on and what is breaking out in your niche

    What evai is, and what it is not

    evai is social intelligence for Instagram, TikTok and YouTube: it measures your niche every day, finds what breaks out, explains why and helps you make your version.

    11 November 2026 · Will Kann · 5 min read

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